( Blog )
Notes on being found.
Ranking, authority, visibility, convenience. Short and specific. No theatre.
( 001 ) · Method · 16 Sep 2026
Category entry timing: how to use a national calendar month without becoming a brochure
Most seasonal pages fail because they sell awareness. Category entry timing turns a national calendar month into indexable demand and an attributed enquiry path, under consent.
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PHOTOGRAPHY( 002 ) · GoYoga partnership · 12 Sep 2026
Six months with GoYoga Tallinn: building a studio people can find and choose
Since the new goyoga.ee launched on 8 March 2026, we have worked with Raili Maripuu to make choosing the studio easier for new and returning students.
Read →( 003 ) · Ranking · 12 Aug 2026
Getting found in Tallinn, and in London
Two countries, two languages, one name. Ranking is being there when someone looks, in the city they are standing in.
Read →( 004 ) · Authority · 5 Aug 2026
Authority is what happens after they find you
Found is the start. Trusted is the work. The page has to hold when someone serious arrives.
Read →( 005 ) · Visibility · 22 Jul 2026
Visibility for a studio that already has a room
The class exists. The teacher exists. If the site does not, the right people walk past.
Read →( 006 ) · Startups · 8 Jul 2026
A new company still needs a name people can search
You are new. People still type. If the name is not there, they pick someone who is.
Read →( 007 ) · Convenience · 24 Jun 2026
Maintain is part of the work
Launch is a day. Ranking, authority, and visibility are living things. Someone has to keep them.
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