( Blog )
Notes on being found.
Ranking, authority, visibility, convenience. Short and specific. No theatre.
( 001 ) · Ranking · 12 Aug 2026
Getting found in Tallinn, and in London
Two countries, two languages, one name. Ranking is being there when someone looks, in the city they are standing in.
Read →( 002 ) · Authority · 5 Aug 2026
Authority is what happens after they find you
Found is the start. Trusted is the work. The page has to hold when someone serious arrives.
Read →( 003 ) · Visibility · 22 Jul 2026
Visibility for a studio that already has a room
The class exists. The teacher exists. If the site does not, the right people walk past.
Read →( 004 ) · Startups · 8 Jul 2026
A new company still needs a name people can search
You are new. People still type. If the name is not there, they pick someone who is.
Read →( 005 ) · Convenience · 24 Jun 2026
Maintain is part of the work
Launch is a day. Ranking, authority, and visibility are living things. Someone has to keep them.
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